���ӽ�

Ireland has an international reputation as a center of excellence in IT. Both multinationals and home-grown talent contribute to making technology one of the fastest-growing industries in the country.

This makes Ireland the second largest exporter of computer and IT services in the world, with over 97% of domestic products sold in international markets. The sector accounts for over €50 billion of exports from Ireland each year.

900 software firms across Ireland employ more than 24,000 people in the IT sector.

Eight of the top 10 global IT companies have established a significant presence here. Giants established in Ireland include Intel, HP, IBM, Microsoft, Apple, Google, Facebook, Linked In, Amazon, Airbnb, PayPal, eBay, and Twitter.

At the same time, Ireland has the largest concentration of Top 10 tech companies outside the US. It can be considered the European capital of ICT. All of the top Cloud providers have data centers in Dublin, making it the most data-centric capital outside the US

Why you should work with Irish IT companies?

A well-developed IT infrastructure in Ireland is a key factor for Irish web and software companies’ success in the international market. This, combined with balanced government policies and advanced business culture made Irish IT companies reliable and granted multiple investments and clients. 

After Brexit, even more, companies relocated to Ireland seeking a “digital shelter” that would help them to benefit from EU fiscal facilities and accessibility to the European market. In this way, many International IT companies that were established in the UK now can be found in Ireland.

Also, the IDA has incredible support for international companies coming to Ireland. The favorable corporate Tax regime of 12.5% has led to all the major players having a significant presence in Ireland.

What to pay attention to when working with Irish IT companies

Since all advantages come with challenges, Ireland is not an exception. The increasing number of IT companies in Ireland can rapidly bring market saturation and even a deficit in the workforce. The presence of tech giants in the local IT market has been seen from the start as a danger to the pure-Irish business tradition, but on the other hand, this brings 9 figure digits to the budget each year from taxes only. 

The challenge for Irish IT companies and web agencies, but also for their clients results in the need of sourcing out talents from other countries that do not always provide the same quality services and do not benefit from a similar tech education and experience as originally Irish professionals do. 

How reliable are Irish IT companies

The Irish IT companies enjoy a solid reputation on the international web and software market and a high level of trust from foreign companies. Due to the presence of tech giants in the local market, and a traditional business culture Irish companies have made themselves a name and become competitive on the global IT market. 

How does the Irish IT industry relate to the neighboring countries?

The Irish IT sector has performed strongly compared to neighboring countries. Ireland has positioned itself as a leading destination for technology companies and has experienced significant growth in its IT sector over the years.

Compared to neighboring countries like the United Kingdom, France, and Germany, Ireland has been successful in attracting multinational tech companies, including major players such as Google, Facebook, and Microsoft, to establish their European headquarters or regional offices in the country. Dublin, in particular, has emerged as a prominent tech hub and has been dubbed the “Silicon Docks” due to the concentration of tech companies in the area.

Ireland's favorable business environment, low corporate tax rate, skilled workforce, and supportive government policies have contributed to its success in the IT sector. The country has invested in education and training programs to develop a highly skilled workforce in areas such as software development, data analytics, and cybersecurity.

Furthermore, Ireland's membership in the European Union provides access to a vast market and facilitates trade and collaboration with neighboring countries. The country's strong connections with the United States, particularly in the field of technology, have also been beneficial for its IT sector.

While other neighboring countries also have well-developed IT sectors, Ireland's focus on creating a favorable business environment, fostering innovation, and attracting international investment has helped it perform well in comparison. However, it is important to note that each country has its unique strengths and specialities in the IT sector, and competition and collaboration between these countries contribute to the overall growth and advancement of the industry in the region.

Dublin and Cork - The Best Places for IT in Ireland

According to Peter Lawless from , the best places for doing IT in Ireland are Dublin due to its booming Fibre infrastructure for Data centers and development and Cork as the site of Apple manufacturing. 

Dublin and Cork are ideal locations for IT business in Ireland due to their robust technological infrastructure, skilled workforce, established IT ecosystems, favorable business environment, market access, and high quality of life. These cities offer reliable internet connectivity, a talented pool of IT professionals, a thriving tech community, government support, access to global markets, and a great living environment. Dublin, as the capital, serves as a global tech hub, while Cork provides proximity to European markets and is growing as a tech and innovation center. Together, these factors create a conducive environment for IT companies to thrive in these cities.

Digital strategy is a comprehensive plan that guides businesses in leveraging digital technologies and platforms to achieve their goals. It involves determining how to effectively use online channels to reach target audiences, enhance brand visibility, and drive growth. 

Services related to digital strategy encompass a wide range of activities, including content marketing, social media marketing, email marketing, and online advertising, aimed at achieving business goals through effective online presence and engagement.

In the digital age, businesses need a variety of strategies and tactics to succeed, which is collectively known as digital strategy. It includes defining the target audience, selecting the right digital platforms, creating engaging content, and measuring performance to ensure objectives are met. Services related to Digital Strategy range from content marketing and social media strategy to email marketing and online advertising.

���ӽ� providing Digital Strategy services use a variety of tools and technologies. These may include analytics platforms like to measure website performance, social media management tools like Hootsuite for scheduling and monitoring posts, and marketing automation software like HubSpot for managing email campaigns and lead nurturing.

If a company is looking for help with their digital strategy, they can choose to partner with specialized IT companies or digital agencies. Specialized IT companies provide extensive knowledge and experience in creating successful digital plans while digital agencies, on the other hand, may provide a broader suite of digital services, making them suitable for businesses seeking comprehensive digital solutions.

When businesses make use of Digital Strategy services, they can gain many advantages in the digital world. A carefully planned strategy helps businesses to target the right audience effectively, resulting in higher engagement and more conversions. It also provides a clear roadmap for online activities, allowing businesses to allocate resources more efficiently. Additionally, a solid digital strategy keeps businesses adaptable, enabling them to respond effectively to changing market trends.

Selecting the right digital strategy service provider is crucial for achieving optimal results. Look for providers with proven expertise in designing effective digital strategies tailored to your industry and audience. Communication and a collaborative approach are key, so choose a provider that understands your goals and can effectively execute your vision.